MacroFactor

Adaptive algorithm recalculates energy-expenditure targets weekly from logged intake vs. actual weight trend

What MacroFactor does

  • Adaptive algorithm recalculates energy-expenditure targets weekly from logged intake vs. actual weight trend
  • Clean, non-crowdsourced food database
  • Subscription-only, no permanent free tier — trial-based

MacroFactor — straight answers

What is MacroFactor?

MacroFactor is listed under Health & Fitness AI, in the Productivity & Workflow category on Flocci AI Tools. Adaptive algorithm recalculates energy-expenditure targets weekly from logged intake vs. actual weight trend. It is free to trial, then paid, and it lives at macrofactorapp.com.

Is MacroFactor free?

MacroFactor offers a free trial rather than a permanent free tier, so access ends when the trial does. If you need something with no clock on it, the alternatives page lists the free and freemium options in the same category.

What can MacroFactor do?

MacroFactor does 3 things the catalog singles out: Adaptive algorithm recalculates energy-expenditure targets weekly from logged intake vs. actual weight trend; clean, non-crowdsourced food database; subscription-only, no permanent free tier — trial-based.

What is the best free alternative to MacroFactor?

Cal AI is the closest free alternative: it sits in the same Health & Fitness AI sub-category and is free tier + paid plans. Fitbod and Wysa also start free. The full list is on the alternatives page.

See the full list →

MacroFactor alternatives

Compare all alternatives →

Cal AI

Health & Fitness AI
freemium
  • Photo-based calorie/macro logging via camera scan
  • 4.2M+ downloads, 270K+ App Store ratings at 4.6-4.8/5
  • Acquired by MyFitnessPal (deal closed Dec 2025, announced Mar 2026), signaling real category validation

Fitbod

Health & Fitness AI
freemium
  • 15M+ downloads, 2.5M active users, 157M+ workouts logged per vendor
  • Algorithmically plans/adapts strength workouts based on logged history and available equipment
  • 4.8/5 across 270K+ App Store reviews

Wysa

Health & Fitness AI
freemium
  • CBT-technique-based conversational wellbeing support, not diagnostic or clinical treatment
  • 4.9M+ downloads, 140K+ ratings at 4.5/5
  • Clinical-evidence publications (JMIR 2026) backing the approach, unlike most wellness chatbots

WHOOP Coach

Health & Fitness AI
  • Conversational coach built on WHOOP's continuous biometric stream (sleep, strain, recovery, stress)
  • Powered by OpenAI, with May 2026 additions: persistent memory, proactive check-ins, voice journal, EHR sync
  • Requires a WHOOP wearable subscription — no standalone free tier

Notion AI

AI Note-Taking & Docs
freemium
  • AI across docs, wikis, databases and projects
  • Cross-document Q&A and writing
  • Connectors to Slack, Drive and more
  • Free personal plan

Mem

AI Note-Taking & Docs
freemium
  • Self-organizing, AI-first notes
  • Auto-tagging and smart search
  • Chat with your knowledge base
  • Free tier

Head-to-head comparisons