Buffer

195,000+ monthly active users as of early 2026 per vendor

What Buffer does

  • 195,000+ monthly active users as of early 2026 per vendor
  • Unlimited AI (caption rewriting, hashtags, repurposing) included in every plan, including free
  • Cross-platform scheduling across 12 networks including Bluesky and Mastodon

Buffer — straight answers

What is Buffer?

Buffer is listed under AI Social Media & Creator Tools, in the Productivity & Workflow category on Flocci AI Tools. 195,000+ monthly active users as of early 2026 per vendor. It is freemium — a usable free tier with paid plans above it, and it lives at buffer.com.

Is Buffer free?

Buffer is freemium: there is a free tier you can work in and paid plans above it. It is one of 426 freemium tools in the catalog, all labelled the same way so you are never surprised by a paywall.

Can I use Buffer in a browser, or is there an app?

Buffer works in a normal browser tab with no install. It is available on the web, iOS, Android and a Chrome extension.

What can Buffer do?

Buffer does 3 things the catalog singles out: 195,000+ monthly active users as of early 2026 per vendor; unlimited ai (caption rewriting, hashtags, repurposing) included in every plan, including free; cross-platform scheduling across 12 networks including bluesky and mastodon.

What is the best free alternative to Buffer?

Metricool is the closest free alternative: it sits in the same AI Social Media & Creator Tools sub-category and is free tier + paid plans. Postiz, Publer and Repurpose.io also start free. The full list is on the alternatives page.

See the full list →

Buffer alternatives

Compare all alternatives →

Predis.ai

AI Social Media & Creator Tools
trial
  • Generates the actual media assets (images/video/ads), not just captions or scheduling
  • Competitor-insight and brand-aligned design features bundled with generation
  • 5/5 rating across 3,000+ user reviews per vendor-cited aggregation

Metricool

AI Social Media & Creator Tools
freemium
  • 4M+ professionals using the platform per vendor — one of the largest social scheduling/analytics tools
  • Unified dashboard across organic social + Meta/Google/TikTok ad campaigns, not scheduling-only
  • Publishes an annual large-scale social media study (39.7M posts analyzed in 2026)

Repurpose.io

AI Social Media & Creator Tools
freemium
  • Automates turning one long-form video/podcast into 15+ platform-native pieces of content
  • Direct integrations across YouTube, TikTok, Instagram, Facebook, LinkedIn and podcast hosts
  • Long-established player (since 2018) still actively developed in 2026

Postiz

AI Social Media & Creator Tools
freemiumNew
  • Open-source (AGPL) social scheduler covering 20-30+ networks with a calendar composer
  • Built-in AI assistant for captions, images and video, plus public API, CLI and MCP server
  • Free to self-host; hosted plans are paid

Publer

AI Social Media & Creator Tools
freemiumNew
  • Schedules posts to major networks from one dashboard with an AI Assist for captions and ideas
  • RSS automations and a shared media library
  • Free plan covers 3 social accounts with a limited number of scheduled posts

Typefully

AI Social Media & Creator Tools
freemiumNew
  • Writing and scheduling editor for X, LinkedIn, Threads and Bluesky
  • Free plan with the editor and basic scheduling
  • Free AI writer, tweet and LinkedIn post generators with no login
  • AI assistant is on paid tiers

Head-to-head comparisons